All The Tools You Need To Build A Successful Online Business
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Refine or reinvent your brand messaging
Building brand messages that resonate with your audience and demonstrate your value can be hard.
Explaining what you want to copywriters can be even harder!
In this cohort, we'll show you how to use ChatGPT yourself to establish key messages you love and can use seamlessly on your website and in all your marketing materials.
Create your visual brand toolkit in Canva
How many times have you gone back and forth with a designer, just for a small tweak to your visuals?
By creating a brand toolkit in Canva, you can finally get back control of your visuals, whether it's your logo or social media posts, or ads.
With the skills we will teach you in this cohort, you will no longer have to rely on anyone to support you in your designs.
10x your content creation
Once you have nailed your brand messages and your brand toolkit is ready in Canva, we'll teach you how AI can help you create quality content at scale, ensuring you’re always ahead of your content requirements.
We’ll show you how to bulk-create your content using AI and efficiently batch your visuals so you can have a month's worth of content ready in 1 day!
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From feeling overwhelmed and stuck to feeling confident and capable
In this 2-week cohort, you will go from feeling stuck and overwhelmed about your messaging, content and visual identity to feeling confident in your ability to position and market your services with your content online.
The cohort will equip you with the tools you need to easily and quickly create content and designs on your own using AI, for any stage of your business — without the need to hire a copywriter or designer!
Enroll in [Title of Course] Today
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- John doe, Marketer
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- John doe, Marketer
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- John doe, Marketer
What’s Inside [Title of Course]
Module 1
[Module Title]
Module Description: Include a few lines of copy to give your prospects a glimpse at the process they’ll follow inside this module to achieve a mini-transformation. Keep this section benefit-driven and describe the big takeaways.
Module Highlights:
Offer a high-level overview of what’s inside the module in bullet point form so that it’s easy to read and conveys how much value is inside.
- Bullet 1
- Bullet 2
- Bullet 3
Module 2
[Module Title (should be results or action-driven or state the big outcome/promise of that module)]
Module Lead (a few lines of body copy): Elaboration of promise and why that outcome matters, mentioning how this outcome compounds on top of the outcome of the previous module/component and/or the antithesis of that outcome / where they’ll struggle if they don’t take action.
Module Highlights:
Curiosity-driven fascinations breaking down the process of how they’ll achieve the promise of the module.
- Bullet 2
- Bullet 3
- Bullet 4
Module 3
[Module Title (should be results or action-driven or state the big outcome/promise of that module)]
Module Lead (a few lines of body copy): Elaboration of promise and why that outcome matters, mentioning how this outcome compounds on top of the outcome of the previous module/component and/or the antithesis of that outcome / where they’ll struggle if they don’t take action.
Module Highlights:
Curiosity-driven fascinations breaking down the process of how they’ll achieve the promise of the module.
- Bullet 2
- Bullet 3
- Bullet 4
When you enroll during this special, limited time period,
you’ll get:
[Title of Course]
(A $XX Value)
-
# of Modules
Recap the results your prospect will achieve after implementing all the modules.
-
Specific Wins OR Essential Steps 1
What does this make possible? Turn this into a reason to celebrate. -
Specific Wins OR Essential Steps 2
What does this make possible? Turn this into a reason to celebrate. -
Specific Wins OR Essential Steps 3
What does this make possible? Turn this into a reason to celebrate.
Plus These Bonuses to Help You [Benefit of Bonuses]
Bonus 1
[Bonus Title]
Include 1-2 sentence overview of the results this bonus promises.
(A $XX Value)
What You’ll Get:
Offer a high-level overview of what’s inside the bonus in bullet point form so that it’s easy to read and conveys the benefits.
- Bullet 1
- Bullet 2
- Bullet 3
Bonus 2
[Bonus Title]
Include 1-2 sentence overview of the results this bonus promises.
(A $XX Value)
What You’ll Get:
Offer a high-level overview of what’s inside the bonus in bullet point form so that it’s easy to read and conveys the benefits.
- Bullet 1
- Bullet 2
- Bullet 3
Bonus 3
[Bonus Title]
Include 1-2 sentence overview of the results this bonus promises.
(A $XX Value)
What You’ll Get:
Offer a high-level overview of what’s inside the bonus in bullet point form so that it’s easy to read and conveys the benefits.
- Bullet 1
- Bullet 2
- Bullet 3
Here’s what you’re getting when you enroll today:
[Title of Course] - X$ Value
- Bonus 1 - X$ Value
- Bonus 2 - X$ Value
- Bonus 3 - X$ Value
Total Value: X$
When you add it all up, that’s a value of $X
But when you enroll today, you’ll get access to everything for just:
OR
[The Name of Your Guarantee Goes Here]
Demonstrate unshakeable confidence in your product
State the guarantee length
State the specific actions they’ll be taking during that time to produce the outcome
State the specific emotional and tangible benefits they should see in that timeframe
If that condition isn’t met - state the EXACT process for getting a refund
Frequently Asked Questions
Ver. 1 Questions our top students asked before enrolling in (course name)
Ver. 2 What people asked before signing up for (course name)
Ver. 3 What our most successful students asked before joining (course name)
Take their biggest objection - and transform it into their biggest opportunity
Take a major fear or objection and use it to point to a SPECIFIC and UNIQUE aspect of your product.
Bust a major industry-wide myth (or one of the beliefs you re-engineered earlier) that in turn, empowers them to take action.
Position against competitors or alternatives, and get BUY-IN on your unique way of doing things
Take an objection and springboard into your fuller USP
Offer related 1: About the bonuses, drip schedule, access, etc.
Offer related 2: About the guarantee/return policy (answer with your golden guarantee)
Transition to Offer Box: Can you remind me of everything I’m getting when I sign up today?
Enroll in [Title of Course] Today
OR
Still thinking about it?
Ver. 1 - How to know if you’re ready to achieve X outcome in [course name]
Ver. 2 - [course name] is PERFECT for you if…
Ver. 3 - You’re Ready to Achieve X Outcome If
Ver. 4 -- X# Ways to Know You’re Ready to Achieve Y Outcome
- The person who’s just getting started and wants to do it right
- The person already struggling who wants to fix it once and for all
- Something that exclusively empowers them to use your product or service
General desirable trait or characteristic. Ie. willing to put in the work - Specific actions that back it up - ie. Already investing 4 hrs/week actively trying to (achieve X)
- Has a big fear or concern that your course promise addresses
- Aware and excited of the quickest, most valuable win
- Ready to take the actions needed to generate it
I can’t wait for you to join [Title of Course]
Explain in 1-2 paragraphs your WHY for creating this course. How has it changed your life and how will it change your prospect’s life?
Reiterate who the course is for and that your prospect is in the right place.
Remind them that the opportunity is risk free. Offer one final invitation before signing off.
Signature
Enroll in [Title of Course] Today
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